Internationella ECHO Awards är tillbaka 2024! ECHO Awards är den globala tävlingen som uppmärksammar utmärkande affärsresultat byggda på datadrivna insikter och kreativitet. Läs mer om tävlingen med arrangörernas egna ord:
The International ECHO Awards are back in 2024! The ECHOs are the exclusive international awards competition that recognizes exceptional business results through the integration of data driven insights and outstanding creative. The ECHOs are the “data and marketing” awards par excellence worldwide.
The use of data in marketing has grown tremendously over the last decades, the boom of artificial intelligence being only one of its most recent manifestations. So intense is the use of data in marketing that regulators throughout the world are paying close attention to practices and legislating increasing controls. Best practices in privacy and data protection are taken very much into account in ECHO judging.
Internationally, ECHO is endorsed by GDMA, the Global Data and Marketing Alliance, which unites more than 30 organizations in as many countries, including the US, Canada, the UK, France, Spain, Germany, Italy, Sweden, Hungary, Belgium, the Netherlands, India, Japan, Thailand, Australia, Argentina, Brazil, South Africa and others. According to Martin Nitsche, Chairman of GDMA, “GDMA is dedicated to enhancing the utilization and understanding of data and technology within the global marketing landscape. The ECHOs play a pivotal role by not only discovering innovative techniques but also by spotlighting outstanding practitioners. This recognition serves as a beacon, guiding others in the industry towards excellence and innovation.”
ECHO categories range the entire gamut of industry sectors, including non-profit. They also judge excellence by channel such as email, direct mail, search, display, experiential, mobile and video content. Special categories include data-inspired insight, integrated campaigns, emerging technologies, loyalty, customer engagement, acquisition, CSR and social good, B2B, product development, diversity and inclusion and others.
International ECHO Awards Press: Mary Teahan, VP , mary.teahan@echo-awards.org, Telefonnummer/WhatsApp: +54 911 4164 9782
DEADLINES:
Anmälningar har varit öppna sedan 1 april 2024
15 september: Standard deadline
7 oktober: Sen deadline
21 oktober: Första bedömningen
11 november: Andra bedömningen
SWEDMA medlemmar får en rabatt om de vill vara med och tävla. Använd koden SWEDMADISCOUNT för att få din medlemsrabatt.